The Pheedo Solution
Internet users are increasingly getting their content via RSS readers, start pages, news readers, and widgets. Pheedo's state-of-the art platform and ad network enable advertisers to capitalize on the shifting dynamics of online content consumption and to connect with their audience, no matter where they get their content.
Traditional Website Advertising
Advertisers reach users by placing ads next to content on publishers' website.
Syndicated Content Advertising
Internet users increasingly getting their content from start pages, news readers and widgets. Readers are visiting publishers' websites less frequently, if at all. Pheedo's state-of-the-art platform and ad network provides advertisers access to their target audience, no matter where they get their content.
Syndicated Content. It's Everywhere.TM
RSS Advertising Benefits
Desirable Demographics
RSS users are affluent, active online, and highly influential.Word-of-Mouth Marketing Effect
RSS users are 15% more likely to recommend a product or service vs. a non RSS user. (Nielsen NetRatings)100% Opt-In Audience
RSS subscribers have proactively requested daily content updates from their favorite publishers. By focusing specifically on this 100% opt-in audience, Pheedo offers advertisers access to the most loyal and dedicated readers across its network of leading publishers.Reach the Unreachables
RSS Users are 4x times more likely to subscribe to feeds outside the top 20 web properties. And 90% of RSS users stay in their RSS reader to consume content. (Nielsen NetRatings)
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